I've been working in an in-house design team for more than four years now and like any designer I'm drawn to opportunities to design for different types of brands.
Recently I've become involved in a side project called King & Man. It's essentially an online journal for 'modern gentlemen'. The idea of designing a 'lifestyle' brand was something I didn't want to pass up.
At this stage King & Man is still very much in 'startup mode' running a minimum viable product, but it has a very clear plan for progression. My role has been designing the identity and directing the overall tone. I'm currently working on future app releases and revenue generators.
More King & Man work samples here